The father of the god game weighs in on AI use in the gaming industry

So we are pretending. This is the truth, Rob. We as the industry are pretending we’re not using AI, but the reality is, it’s almost impossible to code now without using AI. Almost impossible. I mean, the efforts you have to go to extract AI from line completion stuff and from generative stuff is very challenging. So everyone, every title that’s come out in the last year has been using that, but we’re still able to not tick the AI box. AI is going to be, when it’s sorted out and not producing AI slop, it is the most… This is very controversial. It is the most, the biggest advance in creativity for smaller studios, for medium studios and bigger studios. The biggest step forward in creativity."

Uh huh. Sure there guy who keeps overhyping things and never releasing what was promised.

  • inclementimmigrant@lemmy.worldOPEnglish
    11·
    20 hours ago

    When I read the article, I think he’s being disingenuous with his arguments here between the tools and DLSS 5 generative AI bullshit.

    I mean, the efforts you have to go to extract AI from line completion stuff and from generative stuff is very challenging.

    Now I think most of us who code can say that auto-complete or GIMP providing a smoothing feature is very much different than having generative AI spit out a whole game for you or producing music for you or producing yassified images for you and he’s trying to lump everything into just AI. These are two completely different use cases and a lot of us are very much against the generative AI and he’s trying to apply a false equivalency here against a simple predictive model like auto-complete. Also, not using the generative AI is not that challenging, I think that’s absolute bullshit.

    I don’t think AI is powerful enough yet to trust it to produce the assets for the final quality of the game. But Rob, it will be. Yeah, it will be in less time than we can possibly imagine. Within a year, I predict that there will be AI so intimately bound to middleware like Unity and Unreal that it will be very hard for us to extract it. So at the moment we’ve got this ridiculous state where other industries, like the advertising industry, are embracing AI; it’s the savior. Whereas the games industry is trying to push it away."

    and there we go, now the mask is off and that’s why he was generalizing AI, he’s saying that generative AI is inevitable and we should embrace it without a fight for human creativity, that’s his main argument, not that we can’t get away from AI in our tools. And maybe he’s right since our corporate overlords will always see human creativity as a cost account and will always embrace a technology that gets rid of a human that can only work 15 hours a day unlike that generative AI.

    And that bolded line, do you think that the advertising industry has been saved by AI? Me, I don’t think so, when I see a AI generated ad, I find it all very not appealing at all, not that I like any advertisement nowadays, and I don’t think he’s correct on with a that assumption at all and here’s my citation to help me back up my assertion that Peter is wrong.

    Honestly his whole interview is basically him, someone famously being high level manager type and not being very involved technically, is advocating for generative AI and that doesn’t sit right with me at all.